Customer case
Fare transparency cut the average ticket by 11%
Fare X-rayManufacturing500 to 2,000 employees2 quarters
Result data
- -11%in average air ticket price
- $486Kin annualized savings
- 78%of purchases within the recommended range
The story
- Challenge
- Scattered air purchases with no fair-price benchmark per route.
- What was done
- Fare X-ray shown at search time, with route median and 90-day price history.
- Measurement period
- 2 quarters
In the customer's words
"The comparison shows up before checkout. It became impossible to justify a fare 40% above the median — and that alone changed the whole team's behavior."
Company profile
- Sector
- Manufacturing
- Size
- 500 to 2,000 employees
- Feature applied
- Fare X-ray
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